Extra Help Case Study: Emma From Leicester
When looking for help became something more ...
POSTED BY CLAIRE ROBINSON ON 03/05/2016 @ 9:00AM
When a busy, working lady needed some extra help for her own mother, little did she know that she would also realise her dream of becoming a business owner with a passion for helping others ...
This is Emma being awarded her EWIF Franchisee Of The Year finalist certificate for her work with Extra Help.
Emma Clark has been the Extra Help franchisee in Leicester since March 2012. She is her own boss and manages a team of domestic helpers that look after clients who need a little extra help in their homes with tasks such as cleaning, ironing, dog-walking and shopping.
"Emma first found Extra Help when her mother, who was suffering with Alzheimer's Disease, needed some support at home!"
She was working full-time and was trying to help her mother as much as possible. However, Emma found that her mother needed more help than she had time to give, so she started looking for a service that could bridge the gap.
Emma simply typed 'home help' into Google and found Extra Help immediately. She liked the fact that Extra Help offered social care and support at home, which was ideal as her mother didn't need any other form of personal care, simply some extra help around the house.
"Extra Help was immediately able to provide the help that her mother so desperately needed!"
Emma became interested in the Extra Help business model and, having harboured plans to run her own business, decided to find out more. She contacted Extra Help's Head Office and, after a few discussions, Emma made the decision to leave her job and invest in an Extra Help franchise.
"Leaving a full-time paying job is a big leap of faith" says Emma, "However, Claire and her team were incredibly supportive and the fact that there are several franchisees now proves that the model works."
Emma's progress to date has been extremely impressive, particularly as she was Extra Help Franchisee of the Year in 2013 and 2014 and last year was a finalist in the EWIF (Encouraging Women into Franchising) Awards for the Franchisee of the Year Award.
"Her business is thriving and she is extremely happy with everything she has achieved so far!"
"My goal is to ensure that Extra Help is the No.1 home-help business in Leicester" she says. "There is a lot of competition and it can be hard to keep the promotional activity going. I find it enormously rewarding, though, when all the hard work pays off and we have so many happy customers."
If you're considering a franchise, why not get in touch with me on 0845 618 2904 or click here to send an email enquiry and let's arrange a chat to see how, like Emma, we can welcome you to the Extra Help team.
Until next time ...
Claire is a serial entrepreneur having successfully established a networking group, a magazine advertising company and a building contracting company over the past few years.
Now living in Cornwall and handling Extra Help operations countrywide, Claire has a passion for business and is determined to grow Extra Help into a nationwide brand.