Why Extra Help Is Rock Solid
Experience counts ...
Posted on: 10/08/2012 By: Sarah Jackson
A few months back I was asked to do a 45 minute presentation about my business life to a networking group in Milton Keynes called Mums The Boss. I'm not one for standing up and talking so the approach was nail biting for me. I realised the value of the presentation to those in the room when the questions arose ...
when i arrived in milton keynes i had no idea how my life would change
My life has changed quite dramatically over the last ten years. I moved to Milton Keynes with 3 children and on benefits. A charity called Women and Work gave me my first steps back into the Workforce with a Confidence course.
I started work as a cleaner (not very glamorous I know) however it was the start of independence and we all have to begin somewhere after a marriage breakup. Quite rapidly I climbed my way up in the company and ended up owning the cleaning franchise for Milton Keynes at quite a hefty price of £180,000. My loan repayments were £3,000 per month with monthly management fees on top!
My determination was so intense that I hired a business coach to make sure I achieved my goals - someone to answer to! It worked! When I took the company on first as a manager it had 100 clients and an income of £25,000. On ownership I had built it to about £50,000. My aim was 500 clients and an income of approximately £100,000.
Within 12 months I had smashed all my targets and was on 560 clients with over £120,000 of income. Wow! I became of interest to the local press who decided the story was front page news. It then snowballed - 2 local news stations put me on the 6pm news, Bella Magazine published an interview and I got a double page spread in The Mirror newspaper. My life was changing - the problem was, I didnt adapt my business for this massive influx and this was the first important lesson I learned.
The next step was to became a Mentor for all new franchisees. The problem here was that this was unpaid and as much as I loved helping people do the same as I did, it did not pay my loan or any of my bills. My business was slipping and I couldnt see it because I was training the new franchisees on behalf of the Franchisor. I had an employee and she did all she could but her job was not my job and that was building the business. Hers was to retain it and answer the calls which if she went sick didn't happen.
Over the next 18 months my life changed. My clients slipped down and my loan soon became a burden. Cutting a long story short I had to give half the business back to the original owners after already paying them £90,000. It became apparent shortly after that we were in a recession and actually cleaning is a luxury as far as my clients were concerned. The only clients that were safe and sound were my elderly clients, their families were asking for more services like cooking, shopping and transport to appointments. I was not allowed to provide these services but as I had also been a carer for the council seeing people going without essential needs in life really broke my heart.
In 2010 Extra Help was born serving the needs of the elderly community. Together with my business partner Claire Robinson we built a fabulous business listening to our local community needs. Since then we have listened to people everywhere and have adapted the service and insurance policys so that we can treat each person as an individual - it is truly a bespoke service designed by our clients.
We now have 4 separate services listed in our main website and this list may grow as our clients needs grow. We are a company that really listens to the consumer, as our business has been built in the recession and thrives in it - over time it can only get stronger.
We are a Franchised company and our Franchisees have been hand picked for their excellence in customer skills and compassion. Our Franchisees are listed on our website. Dont worry if your area is not covered, The whole of the UK is covered by our Head Office to make sure everyone has the chance of living a quality life.
For potential Franchisees out there the investment required is ONLY £12,000 very different to what I had previously paid! The Business has been built with services that are a luxury but also those that are a necessity therefore making the business recession proof. The potential earnings are dependent on the Franchisees performance, but the figures I achieved in my previous business are certainly achievable.
We can offer you a business that has rock solid foundations approved by the AFA and Natwest Bank. This means that we are checked on an annual basis by an independent body to make sure we are still providing our franchisees with everything we have promised and approval from Natwest Bank means our model has been checked and passed. Natwest will offer a 70-80% loan on the franchise cost without having to fill in all banking business plan forms. What you will need is a personal credit check and £3,000 - £4,000 Initial investment and then you're on your way to owning your own business!
I hope the above has given you an insight into the Life of Extra Help, how it was born and the feeling that you will be in competent hands if you choose to become a franchisee. If you'd like to find out more then please call us on +44 (0) 845 6182904 or click here to ping over an email and we'll be in touch.
Until next time ...
Sarah co-founded Extra Help in 2010, the same year that she became Director of the OakTree Networking company - and she hasn't looked back! Both companies are completely different, however each interacts with the community on a number of levels. Prior to starting Extra Help, Sarah owned her own domestic cleaning franchise which she successfully grew, featuring in the local and national press on many occasions. Working for the NHS at the start of her career gained Sarah invaluable experience in caring within the community - working with the elderly and terminally ill.